You’re Spending On Marketing, But Patients Aren’t Booking

Let’s fix the most common (and expensive) mistake in dental marketing.

Author

Kyle OConnor
October 29, 2025

Read Time: 32 Seconds

You’re investing cash in marketing every month. Maybe it’s Google Ads, SEO or social media, but still, the schedule still feels light.

It’s frustrating. You’re seeing “results” on paper, but they’re not showing up as actual patients in your chairs.

You probably tried the usual suspects. Boosted posts, another “Google Ads expert,” maybe a souped-up SEO package that promised front-page rankings. And for a while, it even looked like it was working.

But clicks, impressions and traffic don’t build your practice. Patients do.

That’s where most marketing efforts break down. They’re built around activity and numbers, not accountability.

The approach that actually works is the one that tracks what matter. Booked appointments, show rate and treatment acceptance! That’s the heartbeat of your practice and it’s what every campaign should be built to support.

We’ve refined that process for years at Alpha Dog, and the results speak for themselves. On average, our dental partners see 27–35% more booked new patients within the first 120 days. One of our recently onboarded practices tripled implant consultations just by tightening their already existing system.

And we don’t do long-term contracts, ever. You stay because it’s working, not because you’re stuck. We have over a decade of receipts to prove that.

If you’re tired of wondering whether your marketing is actually working, let’s fix it.

Just reply to this email and say: Audit

Because marketing should make your phone ring, not make your ad rep rich.

-Kyle

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